COMMITTED TO CIRCULARITY

ECOLOGICALLY RESPONSIBLE RAW MATERIALS > EQUITABLE LOCAL ACTIVITY > RAW MATERIALS INCLUSIVELY DESIGNED INTO PRODUCTS > VALUED & USED > REUSED OR DISCARDED > RETURNED BACK AS ECOLOGICALLY RESPONSIBLE RAW MATERIALS

Ecology x Economy x Equity: The three cornerstones to each consideration on our value-chain.

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A post shared by Not Same, Equal. (@notsameequal) on Aug 20, 2020 at 7:32pm PDT

1: CHOICE OF MATERIAL

We are material led. We first look for ethical, natural, and biodegradable raw materials that guide us on our product design process. By using age-old innovative processes that have developed in synergy with their localities, our materials support equitable local systems and empower local communities. The materials we've led with so far are:

ORGANIC COTTON	BOTANICAL SILK
HANDLOOM WOOL	COCONUT SHELL

2: MATERIAL LOCALITY

We recognize that materials and skill exist because of their localities. That cultural systems exist because of their localities and unless we respect these relationships between soil and productivity we will repeat patterns of waste and exploitation. We've been able to work with systems in the following localities so far:

DELHI	AHMEDABAD
KASAR DEVI	KUTCH

3: PRODUCT DESIGN
In our design philosophy, form always follows function. This means that it is more important to us that all our products are functional first, so that they are truly beautiful from the inside out. So, our functional, versatile, and season-less garments promise to last with you through many occasions, becoming more meaningful with age. We want our customers to feel free and confident. Our product range so far is as follows:

TRUVIAN 321 / 212	TIP-TOPS
LOCALI-TEES	SHAWLS
UP-TOPS	LONG SHIRTS

4: MANUFACTURING
Our clothing manufacturing partners are based in New Delhi. An all women led team of conscious hand-crafters creating high quality garments that stand as a testament to their determination for excellence, challenge the status-quo, standing squarely in the face of prevalent patriarchal systems. Click here to learn more about MasterG India.

5: PACKAGING & SHIPPING
We purchase carbon points monthly in order to offset our shipping emissions. We courier our small batch products all together from our warehouse in Gurgaon to our warehouse in Reno in corrugated boxes and once in Reno, the packaging is re-used or recycled. When we make a sale, we pack products in acid-free tissue or kraft paper, and corrugated boxes. We use USPS and Fedex domestically in the United States and a choice of couriers including DHL for international deliveries.

6: CIRCULAR VALUE GENERATION
When you shop with us, you activate the value of our process. Then we redistribute that value to keep our equitable, economical, and ecological chains going. We do this is two ways:

a) Profit Sharing:
Are products are not made in isolation, and the intellectual property utilized in each product belongs to the cumulative whole of our entire chain. Thus we share the profit generated from each sale to the very communities that enable that intellectual property (or any community that needs help). Since our launch in December 2019, we have contributed up to 100% of profits from the sale of each of our products to community-led initiatives working for the localities operating our supply-chains. So far, we've been able to contribute $924.55 to the following initiatives in the United States and India.

b) The NSE Material Return Program:
Once our customers are done using their products, they can choose to return them back to us and get a 25% discount on their next order. This allows us to reuse, recycle, or donate valuable materials responsibly, and lets our customers re-engage with our mission and regenerate circular value. If you own an NSE Product that you are done using, write to us at customerservice@notsameequal.com to start the return process.